SME and intermediaries Sale support Lead

Location Manchester
Discipline: Internal
Job type: Permanent
Contact email: careers@co-operativebank.co.uk
Job ref: 026865
Published: 16 days ago

SME and Intermediaries Sale Support Lead

Band B

Hiring Manger – Deb Darlington

 

The Co-operative Bank is looking for a full-time SME and Intermediaries Sale Support Lead which comes with an attractive salary and benefits package.

 

As an SME and Intermediaries Sale support Lead, you will direct the planning and delivery of the bank’s intermediary and B2B marketing strategies and sales support in alignment with the commercial objectives, scorecard and customer-first agenda, all of which adhere to brand guidelines and regulatory requirements.

 

To give you an idea of how this role would look and feel, here are some of the things you could expect to do:

  • Lead the development of communication propositions and activities that respond to insight and are aligned to the Bank’s defined target audience
  • Champion the end customer in all manner of activities, ensuing the customer is at the heart of all communication activities
  • Ensure all activities align to the brand guidelines and brand positioning, leveraging our ethical proof points to retain our distinctiveness in the category
  • Lead the strategy and delivery of integrated campaigns for both brokers and business RMs
  • Direct development of all RM and broker marketing strategies, activities and assets.

 

To apply for this SME and Intermediaries Sale support Lead role, your soft skills, expertise and experience should include:

  • Significant experience in a marketing campaign environment, preferably in financial services.
  • An appreciation of current best practice and emerging digital trends within retailing 
  • In-depth understanding of critical category value drivers
  • Track record in planning, forecasting and financial interpretation skills
  • Proven track record in stakeholder management.
  • Sound commercial awareness and understanding of the broader market landscape and competitor activity    

 

Some of The Co-operative Bank's outstanding benefits include:

  • An annual bonus scheme
  • Flexible working, including remote working
  • Car allowance & private medical
  • Health & wellbeing support
  • Family-friendly policies and a supportive working environment
  • Our diverse and competitive benefits offering is underpinned by our ethics and values-driven culture to ensure we attract, develop, recognise, reward and retain talent whilst achieving efficiency and sustainability.

 

Please reach out to our friendly and welcoming team today to apply for this full-time remote SME and Intermediaries Sale Support Lead position. If you would like a copy of the full role profile, please reach out to our Recruitment team – careers@co-operativebank.co.uk