SEO and Digital Lead
Band B
Hiring Manager – Deb Darlington
The Co-operative Bank is looking for an agile SEO and Digital Lead. This role comes with an attractive salary and benefits package, including the opportunity to be part of a positive and diverse workplace culture.
As an SEO and Digital Lead, you will focus on the targets and outcomes aligning to the bank scorecard where applicable and ensuring a risk accountability is included in all roles. You will also direct and develop the team of digital marketing experts, ensuring they have the tools to deliver their roles effectively and efficiently whilst striving for excellence.
To give you an idea of how this role would look and feel, here are some of the things you could expect to do:
- Lead the development of digital marketing strategies with a focus on KPIs, website traffic and new customers
- Manage the continuous test and learn approach, developing and delivering innovative growth strategies to reach new and evolving target audiences
- Lead a performance-driven, data-driven culture to inform and drive continuous optimisation through test, learn and improve
- Lead the analysis of user behaviour and search trends specific to key target audiences to develop strategies to increase organic traffic.
To apply for this SEO and Digital Lead role, your skills, expertise, and experience should include:
- Demonstrated success in launching high-impact digital marketing and driving performance and engagement
- Experience of devising and delivering SEO and digital strategies
- Knowledge and experience of the SEO industry, data analysis tools, and the ability to interpret the information and provide them from them.
- Experience of HTML, CSS, and JavaScript development and constraints
- Experience of using multiple Content Management Systems
You'll receive an excellent salary and benefits package for your knowledge, expertise and flexibility. Some of The Co-operative Bank's outstanding benefits include:
- An annual bonus scheme
- Flexible working, including remote working
- A car allowance & private medical (Senior Manager roles only)
- Health & wellbeing support
- Family-friendly policies and a supportive working environment
- Our diverse and competitive benefits offering is underpinned by our ethics and values-driven culture to ensure we attract, develop, recognise, reward and retain talent whilst achieving efficiency and sustainability.
Please reach out to our friendly and welcoming team today to apply and register your interest in this full-time remote SEO and Digital Lead position. For the full role profile, please reach out to the Recruitment team – careers@co-operativebank.co.uk